Good data comes from good surveys: Views On The Go

▲ Locomotion View / CEO Kim Do-yeon

Cloud survey platform

Views On The Go 

Locomotion View is a company selected as a preliminary start-up package by the Korea Institute of Startup & Entrepreneurship Development. As an academic-based survey platform specialist, the company launched a cloud survey platform ‘Views On The Go’. It is a c tool that is friendly to professionals and companies that need market research. If the existing survey platform had the hassle of entering questionnaire selection one by one online, Views On The Go uses a simple PDF conversion to convert the questionnaire written by the client into an online questionnaire with a response button. Thanks to this, the convenience of the survey has been greatly improved, and the design, data collection, coding, modeling, and statistical analysis of survey questions can be managed in one dashboard. It is also evaluated as a next-generation digital survey solution by narrowing the difference of opinion between the client and the research industry because through analysis and monitoring. 

CEO Kim Do-yeon has experience in conducting various data analysis and interpretation, statistics, and development analysis for government agencies, national research institutes, universities, companies, and individual researchers. She experienced everything from relatively easy surveys to specialized surveys for all age groups living in the same area. From this experience, she came up with the idea that by creating a platform that collects a sample group in one place, it can be put into a survey suitable for the classification, and from this, stable and verified data can be obtained. As a result, Views On The Go was optimized for data collection and processing, report writing, and infographics to enhance user convenience and efficiency. Automatic survey form conversion and panel management upgrade can reduce the time required to fill out the questionnaire to 1 to 2 hours only. Another feature of Views On The Go is that you can choose rewards right away. Unlike the existing platforms that give after the survey is completed, Views On The Go allows the requester to choose a reward right after distributing the questionnaire. As soon as the response is finished, you can delete redundant information and avoid wasting data.

A survey that sticks to the basics for good data

Receiving 2022 Korea Leading Company Awards

Good data starts with good surveys. Inaccurate data creates a gap between the survey results and the actual situation, and this gap leads to huge losses. Locomotion View operates a survey system faithful to the basics for good data. The company is developing a system that can find the optimal questions to secure reliability and validity alongside secondary data analysis, additional production of insight data, and self-planned research. In addition, it identifies the organicity between questions and makes a good question algorithm as a DB to recommend. This algorithm is economical by collecting big data using an archiving system, forming a community for panel management, data quality management business model, and cloud data collection and analysis. Locomotion View aims to become a solution company that can support modeling and mid-to-long-term strategies to predict the future for institutions and individuals by deriving big data with faster information and accurate data. Through these efforts, Locomotion View obtained a technical guarantee worth 100 million won, obtained ISO9001 certification, and in 2022, listed name in the 2022 Korea Leading Company Awards.